Mapping is your visual ideation launchpad, propelling your story and unique differentiation into reality & the world.
The mind mapping process provides a flexible canvas that is central to visualizing ideas and creative concepts by incorporating visual inputs onto a page and then connecting, adapting and revising their interaction over time. Planning, strategy and story-boarding are continued phases in the visual mapping process.
Knowing where, when and how objectives will be reached is accomplished by taking account of past, present and future possibilities. The BRAINSTORMING process is designed to visualize a clear PATHWAY of diverse thoughts, ideas and concepts for your story, brand, identity and way forward. This is accomplished by delivering your message clearly and distinctly assuring that the message creates interest and establishes credibility. By mapping all possibilities we ensure that every possible word and visual is shared in a DIVERGENT way. In this initial phase our goal is to capture all creative concepts noting that nothing is too far out of scope and CONVERGE them into one or a handful of essential SOLUTIONS that can be shared over time.
The Design Thinking Cycle provides a flexible and timely approach to creating innovative canvases & collaborative brainstorm sessions. Before plotting a clear and defined course of action the entirety of the field at play should be explored in order to converge on the intended objectives and solution.
“We make moving forward with your idea a seamless and integrated process.”IdeoU- Design Thinking